Cities brand themselves, and then at times try to find ways to re-brand or change their logos. This is not a small undertaking. If you drive through any city you will see the cities branding. It is on city owned vehicles, street signs, park benches, and buildings. During the April 16, 2019 City Council Planning meeting they had a discussion on “Eagle Mountain City Branding”. The item put forth to the City Council for discussion had the following background in the City Council packet.
“Eagle Mountain City has gone through a few logos and brands already in only 23 years. Our current logo and brand standards were developed and implemented in 2008-2009. Since the introduction of our current branding, remnants of our old branding still exist throughout the City. Additionally, since that time, a lot has changed with Eagle Mountain City including the sale of our utilities, a new middle school and high school, and entirely new fiscal path, and more. A discussion has arisen regarding the need to reevaluate our brand to make it more effective, meaningful, and match the vision of the city. It was determined that a concept for a new logo be designed to demonstrate the possibilities in a new brand. The combined efforts of Jibe Media and Eagle Mountain City staff have created a concept for Council’s review and to initiate the discussion of a brand overhaul.”
Since the logo was not officially voted on at this meeting, I am not going to include a picture of it in this article, but I will include a gallery of the logos that have been used by the city since it was formed 23 years ago.
Gallery of Eagle Mountain Logos




As the city continues to grow and change, we will probably see several rebranding and logos over the next few years.

Mike Kieffer – Editor-in-Chief, Cedar Valley Sentinel
Mike Kieffer is a dynamic leader and community advocate based in Eagle Mountain, Utah. He serves as the Editor-in-Chief of the Cedar Valley Sentinel, a local publication dedicated to informing, inspiring, and elevating the Cedar Valley community through honest and accurate journalism. With a passion for fostering connections, Kieffer has made it his mission to highlight local businesses, provide reliable news, and support community development.
Beyond his editorial role, Kieffer is the owner of Lake Mountain Media, LLC, a company specializing in media and communications, and the co-owner of Quail Run Farms, which focuses on sustainable farming and community engagement. He also actively contributes to the local economy and culture as a member of the Eagle Mountain Chamber of Commerce.
Kieffer’s dedication extends to preserving and promoting the history and heritage of the Cedar Valley area. He often participates in community-centered events and media, including podcasts that explore the unique aspects of life in the region. Through his varied endeavors, he remains a steadfast advocate for the growth and enrichment of the local community.