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Cities brand themselves, and then at times try to find ways to re-brand or change their logos. This is not a small undertaking. If you drive through any city you will see the cities branding. It is on city owned vehicles, street signs, park benches, and buildings. During the April 16, 2019 City Council Planning meeting they had a discussion on “Eagle Mountain City Branding”. The item put forth to the City Council for discussion had the following background in the City Council packet.
“Eagle Mountain City has gone through a few logos and brands already in only 23 years. Our current logo and brand standards were developed and implemented in 2008-2009. Since the introduction of our current branding, remnants of our old branding still exist throughout the City. Additionally, since that time, a lot has changed with Eagle Mountain City including the sale of our utilities, a new middle school and high school, and entirely new fiscal path, and more. A discussion has arisen regarding the need to reevaluate our brand to make it more effective, meaningful, and match the vision of the city. It was determined that a concept for a new logo be designed to demonstrate the possibilities in a new brand. The combined efforts of Jibe Media and Eagle Mountain City staff have created a concept for Council’s review and to initiate the discussion of a brand overhaul.”Since the logo was not officially voted on at this meeting, I am not going to include a picture of it in this article, but I will include a gallery of the logos that have been used by the city since it was formed 23 years ago.
Gallery of Eagle Mountain Logos
Mike Kieffer is an IT geek by hobby and trade, with a BS in Information Systems & Technology. He is a proud father of 10, a grandpa, an author, a journalist, and internet publisher. His motto is to “Elevate, Inspire and Inform”, and he is politically conservative and a Christian. Mike has a passion for technology, writing, and helping others. With a wealth of experience, he is committed to sharing his knowledge with others to help them reach their full potential. He is known for his jackassery or his form of self-expression that encourages boldness, creativity, and risk-taking. It can be a way to push the boundaries and challenge traditional norms, leading to creative solutions and positive change.